This book offers interesting overview to film advertising in Belgium during the 1950s and the 1960s. The book covers many film genres including drama, adventure, comedy, western, war and crime. Each poster is accompanied with a little fact sheet containing basic information for the film.The posters on display are very well reproduced and their colors seem very accurate to my eye.
It is a fascinating, unseen, forgotten piece of Belgian/European film advertising. At least for a Finnish reader like myself.
Don’t let the book’s German title fool you. Only the introduction is written in German and the basic information regarding each poster as well. Downside is that all the film titles are in German and you can find the English title only if it’s printed in the poster/artwork. So it makes harder to track any particular film.
Other downside is that the book doesn’t tell the proper names of the artists involved. In fact, there’s only two artists mentioned: WIK and Ray. I did some research online and found that Ray is the pen name of Ray Gilles. Gilles was a Belgian commercial illustrator who was active in the 1960s. Here’s link for more information on Gilles: http://www.ilovebelgium.be/ray-gilles-forgotten-illustrator I could not find any information about the pen name WIK. If you know something about illustrator ”WIK” please write to the comment box below. Thanks!